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35% working couples in metros plan quick getaway on Independence Day weekend: Survey
About 35 per cent working couples across metros have planned for an escape for the extended weekend this Independence Day, noted a quick survey conducted by ASSOCHAM Social Development Foundation.

About five lakh travelers are likely to make a voyage to renowned weekend destinations, as per the ASSOCHAM survey based on the feedback received from various working couples and tour operators in metros.

"The weekend starting this Independence Day on Friday gets extended up to Janmashtami on Monday (August 18) and about 35 per cent of working couples in metros have planned to make it an extended holiday and escape to the nearby tourist destinations," highlighted the ASSOCHAM survey.

The ASSOCHAM representatives interacted with about 500 working couples to gauge their mood and plans for the Independence Day weekend in five cities of Ahmedabad, Bangalore, Delhi-NCR, Kolkata and Mumbai during the last fortnight.

While about 35 per cent respondents conceded they had planned their itinerary in advance, about 55 per cent said they would relax at home and enjoy some good quality time with their family and the remaining 10 per cent said they have not made any plans so far, pointed out the ASSOCHAM survey.

"With work schedules getting hectic by the day, working couples in India impatiently await weekends and are thus planning to make the most of this extended weekend," said D.S. Rawat, secretary general of ASSOCHAM while releasing the chamber's survey.

"As long weekends are becoming rare variety, the working couples see this is as a perfect time to getaway owing to many public holidays this month," said Rawat.

ASSOCHAM also interacted with representatives of leading travel portals, travel agencies, hoteliers who have come up with various packages as they had received good number of bookings for traditional picturesque destinations around these metros.

Many of the tour operators said they have offered special packages for working couples to cash in on monsoon tourism and with the long weekend coinciding they are getting a good response for the same, noted the ASSOCHAM survey.

According to the survey, certain respondents even said that their companies have enabled work from home facility for their employees so that they can spend the weekend comfortably and complete their tasks as per their convenience without worrying much about the deadlines.

Agra, Dharamshala, Haridwar, Jaipur, Jim Corbett, Khatu Shyam, Landsdowne, Mathura & Vrindavan, Manali, Mussorrie, Nainital, Rishikesh, Shimla, Vaishno Devi and others are amid top weekend getaway destinations for about 40 per cent respondents from Delhi-NCR.

While Ashtvinayak, Goa, Khandala, Lonavla, Mahabaleshwar, Matheran are top destinations for about 30 per cent working couples in Mumbai looking for an escape during the upcoming weekend.

Ambaji, Gir, Kutch, Mount Abu, Daman & Diu, Dadra & Nagar Haveli, Udaipur and others are significant getaway destinations for about 45 per cent working couples planning a quick holiday this weekend in Ahmedabad.

Chikmagalur, Coorg, Madhugiri, Mysore, Nandi Hills, Ooty, Ramanagara, Shivanasamudra Waterfalls, Wayanad and others are most sought after weekend getaway destinations for 35 per cent working couples in B'lore.

Bakkhali, Darjeeling, Digha, Mandarmoni, Murshidabad, Navadivpa, Raichak Santiniketan, Sunderbans, Tajpur, Tarapith and others are certain preferred weekend getaways said about 25 per cent respondents in Kolkata.

Those with hefty pockets are going for a quick holiday to internationally renowned low-cost destinations like Thailand, Mauritius, Malaysia, Hong Kong, Singapore and Dubai, further noted the ASSOCHAM survey.

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