A good news for micro, small and medium enterprises (MSMEs) that they are going to be offered an online tool to reach out to prospective customers. It will help them in marketing their products to public sector units. Moreover, it will facilitate information sharing with regard to the requirements of the PSUs and the capabilities of the MSMEs.
Today, the MSME
Development Institute (MSMEDI) will launch a web tool in Chennai.
This web tool will match the product line of the enterprises with the
requirements of the PSUs and send alerts to the MSMEs as reported by
A dedicated website
msmeconnect.com is also going to be launched today, where MSMEs are
offered to register their products (components and spare parts) that
they produce. On this same website PSUs can also list what they
A code will be allotted
for each category of components registered on the website. The web
tool will match the codes of the components specified by the buyers
and the sellers and send text message to the MSMEs. Thus enabling
them to get in touch with the PSU and will follow-up on the
200 MSMEs are expected to register on the website in a
couple of months and about 10 PSUs in four or five months. The tool
has been developed by the institute and soon the MSMEs can start
updating the data from their units.
More than this, the
institute is identifying new industrial verticals for its cluster
programmes. Critical sector MSMEs such as defence related and
disaster management systems manufacturing can be developed through