It is a delight in a tub, if people do not miss the creaminess of the ice-creams. A far cry from the wholesome feeling that one experiences after having a sundae filled with calories, these yogurts start from Rs.56 and go up to Rs 266. One can have as many toppings as one likes or go with the standard no toppings, with toppings or 1 Exotic topping+ 3 regular toppings.
The basic trick of making the combination is to know your flavour of the yogurt and to do that they even have a tasting dish. If the basic flavour of the yogurt is chosen as per the taste of an individual then they can balance it out with the toppings. For instance, in case you are taking blueberry as the yogurt flavour, which is sour, then the best option would be to top it with sweet mangoes, chocochips, chocolate frays and maybe some nuts. A small cup of frozen yogurt with 1 exotic and 3 regulars toppings will cost Rs. 100, which is a bit steep. However, many people would pay this kind of money to get a healthy cup of yogurt - though the amount of yogurt served could be larger. Apart from yogurt, Cocoberry also serves smoothies and parfaits.
Now, India is basically a yogurt country, and people have it with chapattis, rice and as a desert. However, the problem with Cocoberry is that the frozen yogurt does not feel like actual yogurt, and once it melts, the consistency is lost. Moreover, it cannot be refrozen. Cocoberry also does not serve the regular unflavoured yougort, which could be a winner as simple yogurt topped with just strawberry or berries could be a winner. Many people want fruit to be freshly cut and served, which is not the case as fruits are kept in the toppings tank. If parents want their kids not to hog calories then this outlet doesn't really help as toppings such as snickers chocolate, Oreos biscuit and gems do have a lot of added sugar and those are the favourite toppings among the kids. Still, with its casual ambience, one can sit and chat over a cup of yogurt as the store is open from 10 in the morning till midnight.
If one looks at value-for-money for an average medium serving costing Rs. 200, then in comparable amount of money, one can easily gorge on a tripple-layer ice cream sundae; two portions of the richest chocolate cake; half a kilo of the best of Indian sweet like cashew burfi; and enjoy umpteen plates of common bakery and sweet-house based deserts. So, one just wonders, why people who enjoy these deserts, unhealthy as they maybe, will make a special effort to pay through their nose for 'dahi with toppings uncertain combo'. In this context, the frozen yogurt chain Cocoberry's tagline ‘Show your love’ is a bit mis-placed - considering that there other sweeter and tastier ways to show one's love - calories no bar.
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