If our rights are violated, we can complain and approach the consumer courts for compensation. While purchasing medicine, it is our duty to buy them from a licensed medical store only. We should check the expiry date, name of the manufacturer and weight of the product before buying the product. Today, the consumer has the right to be protected against marketing of goods and services, which are hazardous to life and property.

Today, a consumer should be aware of quality, quantity, potency, purity, standard and price of goods. Besides quality of the products, the consumer today should ask for the guarantee of the products and services. Consumers must make complaint for their genuine grievances. Even if the value of the goods involved in their complaint is small, its impact on the society as a whole will be large.

Therefore, consumers must know their rights and must exercise those. Real protection of consumers can be successfully achieved only with active involvement of consumers. They should preferably purchase quality marked products such as ISI, AGMARK, FPO, etc. Illiteracy is one of the major drawbacks that leads to exploitation of consumers. The level of consumer consciousness in our country is generally low. Therefore, nowadays, the government is creating a lot of awareness among consumers through mass media, about their rights.