Out of the total, about 40 per cent respondents said they are holding the purse strings tight so far as Valentine’s Day spending is concerned and will spend only on traditional gifts while about 30 per cent said they’d prefer to gift an electronic gadget to their loved ones.
Online spending on flowers is expected to strengthen as many respondents said they would log onto online flower retailers, where they can browse and compare prices against brick-and-mortar, makeshift flower shops, highlights the survey.
Besides, designer clothes, handbags and shoes are significant gift options for about 15 per cent couples. Since, this year the V-day falls on a weekday, many respondents said they would celebrate the evening by watching a movie followed by a dinner.
Interestingly, of all the respondents, about half said they do not approve of the gift items given by their partners but accept it as a token of love from their spouse. Many of these said a romantic meal with their significant other is the best part of their V-day celebrations.
According to the survey, an average couple at the aforesaid urban centre would spend about Rs 1,500-Rs 3,500 to celebrate the V-day.