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CRM launched for education sector
Connect2Consult, a process consulting firm, has launched a student relationship management solution for the education sector covering business schools and Universities.

NEW DELHI: July 31, 2009:New Delhi based Connect2Consult, a process consulting firm, has launched a student relationship management solution for the education sector covering business schools and Universities to help them manage and build long lasting relationship with students by integrating different stages of the student lifecycle with CRM.


According to Connect2Consult, These are challenging times for institutes providing higher education, and to compete successfully it is important to adopt best practices that can enable them to consistently interact with their diverse stakeholders in a highly personalized manner. For Universities and business schools, students are their customers, but as CRM usage is widespread in the corporate sector, higher education is far behind with CRM implementation. We understand how higher education institutes can benefit from CRM by improving student-facing processes, by personalizing communications with students, by providing hands on training on the technology and by increasing placement opportunities thereby increasing student's satisfaction.

Connect2Consult has designed this solution, which will empower higher education institutes to automate their student facing processes thereby helping them achieve two fold objectives, of managing relationships with current students and alumni, and of fulfilling their promise to effectively educate, prepare and place students for today's job market. The solution will enable the enquiry, placement and alumni team to be more efficient and provides visibility across the team’s efforts.

Modules that manage different touch points of the student lifecycle

Enquiry - Help institute design marketing campaigns to attract new students and have a customized communication with prospective students, track all student enquire from start to close. Also, help them assess campaign effectiveness by calculating ROI from different campaigns that  that they run

Enrollment - Maintain all academic data and student-related pro­cesses in one central access point

Engage - Engage students by providing them hands on training on CRM to prepare them for the corporate world

Placement - Attract new corporations for campus placements basis the past successful placements and students profile like education, specialization, summer training etc., and run vertical specific customized campaigns to attract corporations and increase visibility in the corporate world

Alumni - Connect with Alumni, to promote alumni programs that can generate contributions, and participations. Target the right alumni for the right opportunity and promote continuing education programs by identifying those who are likely to have high levels of interest in executive level courses.

About Connect2Consult

Connect2Consult is an innovative process consulting, technology and outsourcing firm founded with an aim to integrate all cross-functional consulting and technology needs of businesses with the right solution. A group of young consultants who identified the need to form single access point for end-to-end business needs that organisation have at different stages of their business lifecycle.

C2C advise companies on building various functions within the organization viz enterprise (ERP), sales and marketing ( CRM, Customer Loyalty, Sales Consulting), finance, human resource ( HRMS) and supply chain (SCM, inventory management)and help companies in optimizing their resources, improving their productivity and increasing their bottom line.


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