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Demand for inverters and gensets in NCR to soar by 70% this summer
Sudden rise in temperature and frequent power cuts has generated a huge demand for inverters, batteries and generator sets in Delhi-NCR. As per a report by the industry body Assocham, the Associated Chambers of Commerce and Industry of India, sale of inverters and generators has already gone up by almost 65%. It is expected that with the increase in temperature the demand for alternate power supply equipment will grow by 70% as NCR is unlikely to be supplied power supply either from neighbouring region or else from far off power producing sources.

BECAUSE OF the gap between demand and supply frequent power cuts are occurring, and this is affecting the residents and industry alike. The rising temperature accompanied by regular and long power cuts may be a curse for many, however, for the industry that manufactures and market generator sets and inverters it has opened a good business opportunity.
 
Assocham's analysis on `Steep demand for inverters and generators in Delhi-NCR’ shows that inverters, which were used to be prohibitively expensive for middle income group and was seen as a luxury, now has become a necessity as NCR is facing a power cuts for at least six to eight hours a day. The report estimates that individual dealers would have sold quite a good number of inverters only in the past fifteen days of the summer this year.
 
"There has been an almost 60% increase in the sale of inverters this month. It is a necessity and not a luxury anymore. Families with babies, aged persons or school-going children are the ones who are leading the surge in demand," said D.S. Rawat, Secretary General, Assocham.
 
Figures compiled by the Assocham on inverter market reveal that larger players such as Su-Kam, Microtech and Luminous will face tough competition from unorganized inverter industry as there is a difference of Rs. 2000-3000 per inverter.
 
The markets are flooded with various types of inverters and gensets, with noise-free generators gaining a lot of popularity. The price of an inverter ranges from Rs 2,000 to Rs 2 lakh, and the price of a battery starts at around Rs 7,000.
 
Assembled models prices have increased due to shortfall in branded goods. According to the report, the basic model, which was used to sell at prices ranging from Rs 13,000 is now priced above Rs 14,000. Similarly, the price of a UPS that can power six lights and six fans for three hours is up from Rs 21,000 to Rs 22,000 this year.
 
The NCR had a market size to the extent of less than Rs. 6,500 crore for generators during the last summer, most of which was in the industrial, shopping centers and agriculture segment and partly in residential complexes. This summer, the market size catering to generators is likely to increase by at least by Rs.2,500 crore in the region.
 
The Gurgaon, which has emerged fast, in comparison to other NCR cities, is also facing acute power shortage. The report says that its posh residential areas such as DLF, Sushant Lok, South City and Palam Vihar are also affected badly. Industrial sectors in other NCR cities such as Noida, Ghaziabad, Shahibabad, Raj Nagar, Meerut have witnessed a very low power supply in the last few years.
 
Report says that Faridabad's DLF industrial area and Gurgaon's Udyog Vihar, Pataudi Road, Manesar, Dharuhera and Palwal will face frequent power cuts. In Delhi, industrial areas such as Okhla, Naraina, Mayapuri and Shahdara will require additional power for their business survival.
 
According to ASSOCHAM, South Delhi will witness the maximum power cuts due to high density of population and number of unplanned offices and shops, followed by East Delhi areas.

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