Facebook works as a social media and a networking site

22 May, 2012

Facebook is a social networking service, and was launched in February 2004. The users register and..

THE FOUNDER of Facebook is Mark Zuckerberg, and he took the help of his college roommates and other students to create this website. The membership of the website was initially limited to the founders, but later it was expanded to other colleges in the Boston area. It gradually got support from students of other universities and then to anyone above 13 years of age. According to Customer Reporters survey there are 7.5 million children under 13 who are using Facebook and about 5 million people under 10 who are also using this site, and a recent survey says that as of May 2012, Facebook is being used by 900 million active users, and more than half of them are using mobile devices to use Facebook.

Facebook and social media have become synonimous. Social media works to create content that encourages readers to share it with other social media. Social media is a platform that's easily accessible with everyone having internet access. A social networking website allows the user to interact with others and build relations, and when a company joins this site, people can interact with the company. Social networking companies also work on the basis of 'word of mouth'.

Nowadays, Facebook and social media are going hand in hand. If you have started a company and you are not on Facebook yet, then you should hurry and create an account on Facebook as Facebook is the boy wonder of social marketing. Everyone from a small business to a corporate giant, knows the power of Facebook, and is trying to drive the traffic to their website and connect with new clients. It allows a product to provide photos, videos and longer description about the product. Facebook helps to promote a product in real time and helps attract many customers. Of course, Facebook keeps on adding new users, and this results in greater captive audience.