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German company extends helping hand to Indian SMEs
Seems a great opportunity is waiting for India's Small and Medium Enterprises (SMEs) to run their businesses across the globe with German trade fair company Nurnberg Messe guiding Indian SMEs to find buyers in the international markets.

Nurnberg's Managing Director and CEO Peter Ottmann said that they are paving the path for SMEs.

"We are engaging with them. Last year, we set up our subsidiary in India with an all Indian staff," said Ottmann according to a report published in The Hindu. It is aimed to make the SMEs understand the importance of world markets and scale up, he added. The government of India must encourage SMEs to make a space in the global market and give them exposure to be benefited enormously.

Claus Rattich, Member of Management Board, Nurnberg Messe, elaborating the benefits to SMEs, said, "Recently, we promoted an Indian organic cashew nut manufacturing co-operative at a trade show in Europe, where visitors from 120 countries participated."

The firm could sell the whole year's production at one trade show. They were so happy to find a global market, he added.

At the same time, Nurnberg Messe has announced plans to invest more in the domestic market to expand its base. More than this, the organisation plans 10 road shows in India in the next five years.

"We have a 30 million euro corpus, out of which we may invest up to 10 million euro in India in the coming years," said Ottmann.

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