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India poised to lead the billion dollar cosmetic industry with its ancient herbal legacy: Shahnaz Husain
Beauty icon Shahnaz Husain has promoted country's ancient herbal heritage and holistic beauty care at International Beauty Congresses namely 'CIDESCO' at a time when India had literally no representation or invitation.
Equally commendable has been her role in spreading awareness about the perils associated with chemical based cosmetics. A 'Trendsetter' in the true sense, she introduced the 'Plant Stem Cell' Beauty products in the USA.

While 'Innovation' has been the secret of her success, the fact that she has never been complacent about her laurels is what really sets her apart. It is remarkable that she managed to create a Big and Famous Brand named 'Shahnaz Herbals' sans any publicity.

She has captivated audiences with brilliant lectures at the Harvard Business School, MIT, Oxford University and London School of Economics on 'Brand India and Ayurveda', and how she was successful in creating an International Brand alongside a global network of franchise ventures sans any commercial advertising.

By holding Press Conferences and regular participation in Trade Shows/Fairs, she was successful in making an everlasting impact on the world. Selling a 3000 year civilization in a jar was no joke, but the mission was made possible by the sheer grit and vision of the phenomenal Shahnaz who assiduously led from the front in promoting India's priceless legacy, the 'Ayurveda' in the Beauty and Wellness segment like no one else.

She has spoken on Ayurveda at a pre Oscar event in LA sometime ago. Besides being a successful businesswoman, she has excelled equally well as a philanthropist. Her initiative of writing a Beauty Book in 'Braille' has been widely appreciated.

Equally commendable has been her decision of setting up a beauty training institute in the premises of the 'Delhi Blind School' to holistically and financially empower the visually impaired students of the School.

As someone who firmly believes that India would lead the race in the billion dollar cosmetic industry in the coming times, Shahnaz avers, "When I evaluate my journey in hindsight, I feel that I was in the right place at the right time, and this clinched it for me. The world was looking for an alternative to chemical products, and I offered the much needed Ayurveda and herbal solutions. In my presentation of the 'Great India Growth Story', my focus has incessantly remained on India's 3000 BC Ayurvedic civilization in a jar." 

She added, "Sky is the limit for India's unlimited potential, and a power to reckon with. I always believe that our future is so bright that it dazzles the eyes. I have no doubt that India will lead the billion dollar cosmetic Industry into the next century with its Ancient Herbal Heritage. By incorporating some systemic changes, and getting all stakeholders on board, India stands strategically poised to win a lion's share of the 'Beauty and Wellness' business on a global level, and the day is not far, when India would get recognized as the 'Beauty Capital' of the world."

The creation of a dedicated Ministry of AYUSH in the year 2014 by the Government of India has done a world of good for ensuring the optimal development and propagation of AYUSH systems of healthcare, Husain said. 

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