According to the World Health Organization (WHO), the theme of this year's WNTD is 'Raise tobacco taxes, reduce consumption and save lives' for denormalizing the tobacco industry and its marketing practices, products and tobacco use by raising taxes on them.
At the global level, WHO will be coordinating various WNTD events to highlight the public health hazards of tobacco. For this year’s WNTD, the WHO has released the poster titled "Raise tobacco tax" for its worldwide campaign.
On the occasion of WNTD, WHO has urged various national governments and the world community to increase taxes on tobacco to levels that reduce tobacco consumption by making them out of reach of common people.
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