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Mahindra Engineering Services bags Process Innovation award at the NASSCOM Innovation Awards 2011
Mahindra Engineering Services received the runner up award in the Process Innovation category at the NASSCOM Innovation Awards 2011
Mumbai,February 22, 2011 - Mahindra Engineering Services (MES), a leading engineering consultant and service provider to the global automotive, aerospace and manufacturing industry and a part of the US $ 7.1 billion Mahindra Group, received the runner up award in the Process Innovation category at the NASSCOM Innovation Awards 2011.
Mahindra Engineering received the award for Process Improvement to Leverage Virtual Validation at Early Stages of Product Development, an innovative solution to speed up the simulation time in the automotive design validation process, resulting in time saving of 80 per cent. The process improvement has also reduced manual intervention.
"We are delighted to receive this prestigious award from NASSCOM. It is a clear validation of our ability to devise innovative solutions that result in considerable savings in terms of both time and cost. . At Mahindra Engineering, we are able to simulate and validate complex engineering cases for our customers. This award will inspire us to continue providing value added engineering solutions to the global industry," said Mr. Prashant Kamat, CEO, Mahindra Engineering Services.
NASSCOM launched its innovation initiative in 2003. The objective of the Innovation Initiative is to encourage innovative practices across the IT-BPO-ESO Industry and provide support for these by developing an ecosystem that is conducive to fostering innovation, technological advancement and the creation of IP. Through this initiative, NASSCOM seeks to position the Indian IT Industry as a thought leader engaged in technology advancement.
The winners were selected after a rigorous two round process by an esteemed panel of judges comprising of industry luminaries, academicians and analysts and were chosen across diverse verticals including Telecom, Manufacturing, BSFI, healthcare, utilities etc. The entries were shortlisted on the basis of the innovation of technology, scalability of the model and number of patents filed by the applicant company.
About Mahindra Engineering's winning innovation in Virtual Validation
A major challenge in digital product development consists of achieving an "Analysis Lead Design". Conventional Finite Element methods require mammoth efforts and are computationally expensive. Also, the analysis is prone to serious errors as myriad parameters are processed. Mahindra Engineering developed an automated process for generating simplified beam model of Body-In-White against the conventional shell meshed model. This significantly reduced time and increased productivity
The methodology developed has opened new avenues to shorten the process of product development and this has led to exploring possibilities to reduce simulation time in other areas. A model building that normally required 2.5 weeks to complete took just 2 days with this innovative method. This unique method can also be used for crash and durability analysis.
The manual intervention with this new method is 80% less than the conventional method which helped in eliminating employee fatigue. With the newly developed automated method, the solver time has reduced from a level of 4 hours to 2 minutes, thus saving huge solver time.
Notes to Editor
About Mahindra Engineering Services
Mahindra Engineering Services (MES), a part of the USD 7.1 billion Mahindra group, is a leading engineering consultant and service provider to the global automotive, aerospace and manufacturing industry. Headquartered in Mumbai (India); it has branch offices located in Pune & Bangalore and overseas offices in USA, Germany, UK, Italy & China. Founded in 2003, with a highly experienced resource pool in engineering & product development process, Mahindra Engineering today has strength of over 1350 engineers working on various projects in the automotive & aerospace domain from the concept to deployment phase.
Mahindra Engineering takes pride in catering to key automotive on-road clientele like Honda, Renault Nissan, Bentley, BMW, GM etc., in the car segment, and companies like Navistar & Mercedes Benz in the truck & bus segment and Volvo Construction Equipments in the off road segment.
NASSCOM ( is India's National Association of Software and Service Companies, the premier trade body and the chamber of commerce of the IT software and services industry in India. NASSCOM is a global trade body with over 1200 members, of which over 250 are global companies from the US, UK, EU, Japan and China. NASSCOM's member companies are in the business of software development, software services, software products, IT-enabled/BPO services and e-commerce. NASSCOM has been the strongest proponent of global free trade in India.
NASSCOM is committed to work proactively to encourage its members to adopt world class management practices, build and uphold highest quality standards and become globally competitive. In India and around the world, NASSCOM members are participants in the new global economy and are reputed for their cutting-edge business practices and social initiatives.
About The Mahindra Group
The Mahindra Group focuses on enabling people to rise. Mahindra operates in the key industries that drive economic growth, enjoying a leadership position in tractors, utility vehicles, information technology, and vacation ownership. Mahindra has a presence in the automotive industry, agribusiness, aerospace, components, consulting services, defense, energy, finance and insurance, industrial equipment, logistics, real estate, retail, steel, and two wheelers. A US $7.1 billion multinational group based in Mumbai, India, Mahindra employs more than 112,000 people in over 79 countries. In 2010, Mahindra was named among the Forbes Asian Fab 50 and the Credit Suisse Great Brands of Tomorrow. Its flagship company Mahindra & Mahindra Limited has recently earned the distinction of being the only Indian automobile manufacturer to feature in the top 10 list of the Carbon Disclosure Leadership Index in India,- 2010, created by the Carbon Disclosure Project (CDP). For more information, visit
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