Around Nag Panchami, whch is on August 11, the Wildlife Crime Control Board officials and functionaries in various states are suppose to become alert for the rescue operations against snakes being trapped by the snake charmers for various rituals on the ensuing festival.
Generally, WPSI's main aim is to bring into focus the growing wildlife crisis in India on various occasions including Nag Panchami. The WPSI activists provide support and information to government authorities to combat poaching and the escalating illegal wildlife trade. Over the years, WPSI has become one of the most respected and effective wildlife conservation organisations in India.
Various awareness programmes to inform devotees and general public about the act and certain facts like snakes cannot digest milk; and it lead to severe dehydration, allergic reactions, dysentery and death at times.