TECHNOLOGY HAS been a boon for insurance brokers that specialise in health insurance for the self employed. For the last five years, online insurance brokerages have seeded the market with direct buy websites and, most of the country, this method works well.
However for specialised markets, such as New York, where self employed health insurance has never been a centralised purchase process, insurance brokerages stationed outside this region really don’t have access to the sole proprietor health plans offered by the local insurance companies.
New York is a special health insurance market as plans here made specifically for sole proprietors are unavailable. Though what the insurance companies do allow is business associations to sell sole proprietor plans with the agreement that it’s their responsibility to mange all the administrative aspects associated with the health plans (such as billing, enrolments terminations and collections). So, large health insurance brokerages have not adequately addressed the insurance needs here.
Vista Health Solutions primarily focuses on self employed health insurance marketplace, allowing the company to offer effective solutions to the problems facing this community. Being located in New York, the company has direct access to each business association that offers health insurance to their group members allowing Vista Health to better serve the health insurance needs of these associations.
In order to make the health insurance options provided by these business associations more available to the New York population, Vista Health has created a health insurance website that focuses on self-employed individuals here. The website provides free online rates and quotes and doesn’t require any personal information.
Vista Health Solutions’ innovative website also allows visitors to apply online for the health insurance they desire. As indicated on the homepage “Health Insurance in three easy steps”, the goal of the website is to simplify the buying process through a secure and confidential process.
Due to extremely high insurance rates and other negative issues associated with health insurance within the state, the New York legislature rolled out the Healthy New York program. This program gives sole proprietors and small businesses, not covered under group insurance plans, an option to purchase affordable health insurance.
The New York government subsidises the plan to keep the cost low and increase participation. What makes Healthy NY so special, besides the great rates, are the standardised benefit packages.
There are a total of four health plan options which make comparison shopping for health insurance quick and easy. The majority of Vista Health Solutions’ online business is derived directly from the Healthy New York insurance program.