The innovation that won the award will be implemented in 200 rural and urban schools, covering approximately 90,000 children and 1,800 teachers in Bihar, according to a press release issued by the organisation. This will hopefully do away with many educational problems that India has. In India, most children don't have any access to age-appropriate content other than textbooks and teachers do not have adequate capacities for delivering differentiated teaching methodologies. In fact, the current assessments do not measure essential reading skills.

The most recent Annual Status of Education Report (ASER 2011) identified that by the time primary grade children reach Grade 4 and 5 they lag behind in reading skills. This is where the award winning innovation Learn to Read - Read to Learn will play an important role.

The innovation takes proven multi-sensory (visual, auditory, tactile, and kinesthetic) approaches, engaging classroom content (story pond, word walls and fluency workbooks), and ultra-low cost tablets to improve reading skills in Hindi and English together to give a complete reading experience for the children. The teachers in participating schools will be trained through “Learn It Live” a training platform and pocket (PICO) projectors aimed at inculcating skills to promote fluency and comprehension and managing children with severe reading difficulties.

After winning the award, Sashwati Banerjee, Managing Director of Sesame Street, India, according to the release, said: “We are truly delighted with the award. GalliGalliSimSim (The Indian adaptation of Sesame Street) has demonstrated that children exposed to the multi media content show improved scores across a variety of domains including literacy, health and hygiene and school readiness. Today when digital platforms are playing a critical mode to learning, the award provides us with an opportunity to explore, collaborate and build evidence to help with our overall mission of helping all children reach their highest potential.”