As per the survey findings, in early January (January 16-20), a total 61 per cent of the visitors to Retrevo, were not inrerested in an iPad. Out of these, 26 per cent had heard much about the device and weren't interested in it.
FEW PEOPLE want the Apple iPad, was the shocking finding of a recent survey carried out by a retail website among visitors to the site before and after the Apple iPad had been introduced into the market. The retailer Retrevo conducted the poll based survey in early January and early February.
As per the survey findings, in early January (January 16-20), a total 61 per cent of the visitors to Retrevo, were not inrerested in an iPad. Out of these, 26 per cent had heard much about the device and weren't interested in it. In early February (January 27-February 3), this segment rose to 52 per cent.
When the survey asked respondents whether they believed that they needed the Apple iPad, about 61 per cent said they didn't need it.
It is believed that the Apple iPad not satisfying expectations and disappointing on counts of Flash and multitasking caused this jump in the survey.
Retrevo officials said, “When asked before the announcement if they thought they needed the tablet, 49 per cent of respondents answered ‘no,’ with 30 per cent saying they needed to know more about it before they could decide.”
The Retrevo survey did not only bring in the bad news. The good news for Apple iPad was that while three per cent people before the announcement had committed to purchasing one, this figure rose to nine per cent post the launch by Apple CEO Steve Jobs.