The trendsetter Kardashians are coming up with a new clothing line and people who are in a hurry to see what they have to offer can do so online. The collection, which is to be launched on August 25, is already on sale online.

THE KARDASHIAN Kollection from Sears is yet to hit the stores but to attract the customers to the dream project the Kardashian sisters have started a pre-sale project online. The three sisters, who are a hot favourite among the Americans, have launched their own line of clothes, accessories, shoes and lingerie and are quite optimistic about the collection, which includes all the Kardashians body hugging clothes, sky high shoes and impeccable makeup.

The collection is about to hit the stores on August 25 but people who are fans of the dresses and want to make their colleagues jealous can get them online with a 30 percent discount. The prices online start from $20 for an Art Deco-inspired cocktail ring and go up to $99 for a dress or pantsuit.

For the three sisters the collection is a dream come true.

Talking about the project on Good Morning America, Kim Kardashian said, “This was our ultimate dream ever is to, you know, create our own clothing line, go into bedding and home, denim, lingerie, ready-to-wear, everything... from shoes to accessories, handbags... Fashion is our life.”

The very stylish socialites are always in the limelight, mainly because of their show and stature. All the three sisters are also the style gurus of many young Americans. Talking about their new venture the girls said that every woman should celebrate her body and for doing so she must know her body type. Since all the three sisters have very different body types they made sure their clothing line offered different kinds of clothes for different kinds of body types. 

The executive vice president of Sears, John Goodman says, “When you think of Sears you think of appliances, you think of tools. How do you get people's perception to change around clothing and apparel? That's where the girls are going to do an amazing job - bringing in a new audience.”