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This year V-Day hype as 'Matri Pitra Pujan Diwas' goes missing
With self-proclaimed godman Asaram Bapu in jail, the usual hype of replacement of Valentine Day with 'Matri-Pitra Pujan Diwas' (MPPD) in Jaipur is missing as no posters or hand bills have been visible which were otherwise distributed every year by some schools inviting the neighborhood community to the celebration of MPPD on the school premises.

Earlier, in many schools in Rajasthan, Chhattisgarh and Madhya Pradesh, Valentine's Day was celebrated as MPPD since 2012 to highlight the 'immoral influence of western culture and customs' and promote respect for parents. According to the promoters of MPPD, western customs, market forces and media have been 'robbing the strength of character' of Indian Youth in the name of V-Day celebration.

However, the Hindu hardliners and fringe groups that support BJP have become active this time to hound V-Day revellers. The Hindu Janajagruti Samiti (HJS) has called upon the youth to oust Western Valentine's Day while terming it as something which ruins Indian morality. It asked youth to be proud of mother tongue, Nation and Dharma.

"This call is given by HJS in order to dissuade the youth from celebrating the 'Valentine's Day' on 14th February," declares the HJS website. The organization goes to the extent of saying that the seeds of immorality which are planted on this day, later cause the destabilization of society through a general fall in morality.

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