Upcoming RJD headquarters in New Delhi named Rabri Bhavan
It is likely to get inaugurated after the Bihar assembly polls, depending upon how vital the results are to the party's destiny.
IN INDIA, political parties are free to call their headquarters (HQ) by any name of their choice. Rashtriya Janta Dal (RJD) has christened their sparkling new party HQ in Delhi as 'Rabri Bhavan'. The three storied Rabri Bhavan stands tall among other buildings located on Deen Dayal Upadhyay Marg near ITO and is waiting to be inaugurated since the past six months. It is likely to get inaugurated after the Bihar assembly polls, depending upon how vital the results are to the party’s destiny. RJD chief and supermo Lalu Yadav believes Rabri Devi is the new face of party and woman of mass appeal not only in Bihar but also in the political arena.
What is more intriguing is, Rabri Devi, who was reluctant to enter into politics again, is once again contesting elections from two constituencies at the behest of her husband.
In any case, in a country like India, it is not new for regional parties to lend their name for self-promotion. Mayawati's statues in Uttar Pradesh have certainly been a political issue. For social change, iconography is a key part of Bhujan Samaj Party's politics. She may describe it as her development plan but the statues amount to nothing more than self-promotional to project a larger narrative of socio-political inclusion of her success.
On the national level, parties are using images of their main leaders almost as a brand. Congress posters have designated space for Nehru-Indira–Rajiv-Sonia–Rahul and the list goes on and BJP still uses Vajpayee’s image long after his retreat from public life.
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