Varun Dhawan is playing a 40-year-old man in Badlapur, but that is hardly news after so many promotions and interviews by the actor. What is important to note that in a recent interview, Varun Dhawan, who was supposedly dating Alia Bhatt says that his equation has changed a lot with many people due to Badlapur, including Bhatt. Not only that, he would want to mend the bridges with his close and 'actual friends,' then only he would do the same with others. Do we hear sounds of discontent?
Neeraj Pandey's film Baby, starring Akshay Kumar as the leading man, is making a lot of buzz on its very first day of release. While the film has opened up to a moderate 40 percent hall seats occupied, it is actually Pakistan, which is garnering more eyeballs for the film.
The marketing strategies used by filmmakers are innovative and interesting these days. They have moved away from the traditional advertisement and poster mode to making appearances in various daily soaps and reality television to a few other interactive ways to reach a wider audience. This has helped the film industry as we see the box office numbers leaping for the smallest of the smallest film, who does their marketing well. Taking everything to a new level is Ranbir Kapoor, who recently joined Twitter for the first time and would be promoting his film Bombay Velvet for six hours straight.
You know something is terribly wrong with the world and cinema has taken a backstage when Twitter starts trending #iSupportMSG and #WeLoveMSG. Since it is trending in the first and fourth place respectively, the trends are a bit questionable, but this comes after the film has been rejected by the censor board. After it was rejected by the examining committee, it was passed on to reviewing committee and it was rejected by them also on the grounds that it would create communal disharmony.